Australian Football League Club Apps
Project Overview & Team
Client: AFL, Telstra
Launched: 2017
My Role: UX & UI Design Lead
Work completed at YinzCam
The Australian Football League is made up of 18 clubs and is the most attended sports league in Australia. The sport is unique to the country, featuring 18 players on each side that play on a large, oval shaped field.
I worked as the design lead on the YinzCam team that created apps for each of the 18 clubs in the AFL. We created a core set of features so that all clubs would have feature parity but also allowed for a flexibility within each main section so that clubs could have the ability to customize their app to fit the needs of their fan base.
Fixtures
Player Profiles & Statistics
The primary purpose of the apps is to provide fans with match information, statistics, and highlights. We focused on crafting a robust match centre feature that could provide fans with more information during a live match than could be found anywhere else.